Sidney Crosby Tim Hortons Commercial
http://www.youtube.com/watch?v=FRx-JwBzy5M
Audience: Hockey fans of all ages and gender
Attention: Easy to relate to the commercial when it is talking about all the different ways hockey brings people together
Interest: The need that the commercial evokes is that Tim Hortons is connected to hockey, like before the kids games you get a coffee or after the game you get hot chocolate and donuts to celebrate
Desire: The desire of hockey heritage in everyones lives
Action: The ad tells you how to react when you play, watch or do anything to do with hockey
Sprint Cellphone Commercial
http://www.youtube.com/watch?v=8N9gSS_HRcE
Audience: All people that use phones, from about ages 14 and up
Attention: Its funny, and says how sprint phones can do everything
Interest: Offers all the features needed for a phone
Desire: It makes people want the phone because of all the stuff you can do with it
Action: Tells you to get the phone so you can do all the cool stuff too
mawnnn mawnnnnn!!! My post got deleted, heres a quick summary of what I said. By having Sidney Crosby in the commercial it might incline people to buy it because they will support Timbits hockey which Crosby was in, so therefore theyre supporting the growth of great Canadian Hockey players such as Crosby.
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